Media Create Sales: 11/10 - 11/16 (Handhelds)
Japan
- As Sony faces an uphill battle to reclaim sales dominance of a
once-friendly Japan on the console front, they certainly can point to
promising gains made by their hardcore-friendly PSP.
The dark days of late summer 2007, when the system held a paltry 24% market share, appear to have passed. Since then, Monster Hunter Portable 2nd G and the PSP3000 redesign have vaulted it to its best year ever, at 3.1 million sold lifetime.
This brings the PSP up to a once unthinkable market share of 31% against the behemoth of Nintendo's 18-year handheld domination. No matter how one spins it, this cannot be taken away from Sony: they stood up to Nintendo in their house and punched them in the mouth. The handheld market is no longer exclusively Nintendo's.
In other news, the DSi helped push the DS past 24 million sold lifetime.
The dark days of late summer 2007, when the system held a paltry 24% market share, appear to have passed. Since then, Monster Hunter Portable 2nd G and the PSP3000 redesign have vaulted it to its best year ever, at 3.1 million sold lifetime.
This brings the PSP up to a once unthinkable market share of 31% against the behemoth of Nintendo's 18-year handheld domination. No matter how one spins it, this cannot be taken away from Sony: they stood up to Nintendo in their house and punched them in the mouth. The handheld market is no longer exclusively Nintendo's.
In other news, the DSi helped push the DS past 24 million sold lifetime.
(click to enlarge)
2008 truly was a great year for the PSP but i'm afraid it's just too
late to turn the tide of this battle. The handheld market may not be
exclusively Nintendo's but the big N still owns the majority of it and
in the end that's all that matters.
The DS has already won this generation of handhelds and i can't see Nintendo faltering in the handheld department anytime soon.











