Media Create Sales: 11/10 - 11/16 (Consoles)
Japan
- As Nintendo's two-year anniversary of the Wii launch approaches,
lifetime sales for the system are nearing a PS2-like 7 million units
early in its life cycle. Weekly market share gains strength (51%) and
lifetime market share continues to hover around the 70% mark that it
has been flirting with since April of 2007.
In stark contrast, the PS3 has only just crossed the 2.4 million mark in two years. If the trend continues, the PS3 may barely pass 5 million lifetime in the traditional console life cycle of 5 years. Total lifetime market share has held steady between 22% and 27% since January of 2007.
Notably, Microsoft's 360 has clearly taken a major bite out of Sony's Japanese strategy, taking more than 7% market share that would presumably go to the PS3.
In stark contrast, the PS3 has only just crossed the 2.4 million mark in two years. If the trend continues, the PS3 may barely pass 5 million lifetime in the traditional console life cycle of 5 years. Total lifetime market share has held steady between 22% and 27% since January of 2007.
Notably, Microsoft's 360 has clearly taken a major bite out of Sony's Japanese strategy, taking more than 7% market share that would presumably go to the PS3.
(click to enlarge)
